UNITED STATES
Nespresso is spending $1.2 million to help improve coffee capsule recovery in New York City.
The company is partnering with the city’s Department of Sanitation and Sims Municipal Recycling (SMR) to improve recovery of its capsules through the city’s curbside recycling program and SMR’s sorting process. The goal is to capture Nespresso’s aluminum capsules foil and other mixed metals.
“Nespresso is deeply committed to the circular use of our products, choosing aluminum packaging because it both protects the quality of our exceptional coffees and can be recycled and reused again and again,” said Guillaume Le Cunff, Nespresso USA’s president and c.e.o. “This collaboration will provide New York City-based consumers with another convenient way to recycle used capsules and other aluminum products at home, allowing these items to be given many new lives.”
The partnership supports New York City’s Zero Waste initiative, which aims to have no new landfill waste by 2030. The goal is to keep Nespresso capsules and 43,000 tons of aluminum foil and other mixed metals out of landfills.