CANADA
Liquid tea has led sales growth in the center aisles of grocery stores the past couple of years and now dry tea in sachets is following that trend.
In August Montreal-based Davids Tea, the largest tea chain in North America with 240 stores, signed a distribution deal with Loblaws Companies, the largest grocery retailer in Canada. The teas will be stocked nationally at several banners including Loblaws, Value-Mart, Atlantic Superstore, Dominion, Fortinos, and Provigo.
Loblaws is a $45 billion company employing 136,000 workers in Canada.