The 2015 Lavazza Calendar was produced in collaboration with Slow Food, featuring photographs by Steve McCurry and creative direction by Armando Testa. A photographic journey through the stories of everyday heroism, the women and men portrayed in The Earth Defenders calendar defend their land and their projects in Africa with courage and devotion.
McCurry says, “We wanted to portray the devotion of these people defending their own food communities and ensuring their unique traditions do not disappear. The idea of protecting them is the inspiration behind this calendar.”
Proceeds from sales of this limited edition calendar will be donated entirely to the Slow Food project, which aims to create 10,000 food gardens in African schools and villages by the end of 2016.
“Defending products, quality, and sustainable development,” comments Francesca Lavazza, the company’s corporate image director, “are the values of which our partnership with Slow Food has been built since the very first Salone del Gusto in 1996.”
Learn more: http://calendar2015.lavazza.com