About STiR |

Contact Us

STiR Coffee and Tea is the world's leading INDUSTRY trade magazine covering the tea and coffee industries.

STiR Coffee and Tea Bi-Monthly is born out of the coffee and tea industry’s demand for a quality international magazine that takes its concerns to heart with a professional outlook and reporting edge. Built upon the success of the well-known and accepted Tea & Coffee Asia, which was launched in June 1999, STiR keeps the world’s coffee and tea businesses on top of the latest trends, abreast of the most recent technology, and one step ahead of growing competition.

The major focus of STiR Coffee and Tea Industry Bi-Monthly is the concerns of coffee roasters and tea packers, tea leaf and coffee bean importers and exporters, and tea and coffee growers and plantations. Readers will learn what manufacturing processes are being used, the latest packaging techniques, types of coffee and tea, which countries/companies are leading the way, and all the latest on the equipment, machinery, supplies, and services required to bring coffee and tea products to the marketplace.

Another major focus of the magazine is on coffee shops, tea shops, hotels, espresso bars, and cafes and what they need to set up their tea and coffee service business and how to improve that business. In every issue, you can expect to learn who is serving the latest coffee and tea brands, what flavors are popular, and what equipment they are using, as well as merchandising and trade innovations.

Who reads STiR Coffee and Tea Industry Bi-Monthly?

  • General Managers
  • Managing Directors
  • Company Directors
  • Coffee Shop / Teashop Managers and Personnel
  • Food and Beverage Departments (restaurant and HORECA)
  • Sourcing and Production Personnel
  • Import and Export Departments
  • Plantation Personnel
  • Marketing, Promotions, and Brand Management
  • Factory Managers, Technicians, and Engineers.

What companies receive STiR Coffee and Tea?

  • Coffee Roasters
  • Coffee Product Manufacturers
  • Tea Blenders & Packers
  • Tea Products Manufacturers and Marketers
  • Commodity Exporters and Importers
  • Large Coffee and Tea Plantations
  • Coffee Shops and Teashops
  • Espresso Bars
  • Four- and Five-Star Hotels
  • Major Food Service Chains

Where does STiR Coffee and Tea circulate?

STiR’s circulation is global. STiR is now the leading global magazine for the tea and coffee industries. Period. It goes without saying that STiR’s circulation in Asia, being founded upon Tea & Coffee Asia is superior to any publication. Now STiR’s strategic partnership with the world’s leading coffee and tea organizations and companies, membership in the leading trade associations, and building upon our global relationships now puts STiR at the forefront of global visibility. You will see STiR at every major coffee and tea event globally including SCAA, Hotelex, Food & Hotel Asia, World Tea Expo, SCAE, and the list goes on and on and of course includes STiR’s partner exhibition COTECA (Tea Coffee Cocoa/Global Industry Expo) held bi-annually in Hamburg, Germany.

What is the frequency of STiR Coffee and Tea?

It is published bi-monthly (6 times a year) with regular website updates.

Why advertise in STiR Coffee and Tea Industry Bi-Monthly?

STiR is delivered DIRECTLY to buyers, executives, and decision-makers globally, and is the best way to supplement/support a company sales efforts and to build awareness of their products and services. Every issue of STiR Coffee and Tea Industry Bi-Monthly publishes more editorial and advertising than any other global industry journal and is read by more people.

Why read STiR Coffee and Tea?

Because some of the world’s leading experts are our regular contributors. The magazine is an independent source of information on the expanding and rapidly changing markets globally. Readers of STiR keep one step ahead of the competition and gain insight and knowledge on the latest trends and developments available. Many of the writers and special articles in STIR are by well-known industry personnel, sharing their views and secrets on their business. STiR keeps the readers abreast of the state-of-the-art technology and equipment and products available.

Contact Us

The free STiR newsletter is sent twice each month with news updates, important information and upcoming events.

Point of View:

Optimism, Practicality, and Dissent

Kim WestermanThese days, the news from the world of coffee and tea is difficult, at best, but this issue brings us some hopeful stories, including Dan Bolton’s feature on tea retailers successfully pivoting to online sales

Read Kim's Point of View

Subscribe ad

Bolton Teaser