Czech Republic tea wholesaler and blender Oxalis employed an interior designer to modernize its newest shops with a minimalist ‘zen’ concept. Flagship outlets in Smíchov and Chodov are now fitted out in the new style, as is the new shop in Aupark Shopping Centre in Bratislava.
Oxalis has 50 outlets. Half are run directly by the company in the Czech Republic, with another four located in Slovakia - all situated in large shopping malls in major cities. The rest are franchise stores. The firm reports that customers like the clean, crisp lines and clarity of space.
Also new are large tin caddies used to store loose leaf teas instead of the company’s signature glass display jars. Flavored teas are still sold from glass jars so that the attractive flower petals, dried fruits, etc. in the blends are more visible to customers.