INDIA
Cafe Coffee Day (CCD), one of India’s largest coffee shops chains, has launched two new teas infused with the Japanese matcha. Matcha Frappe is a creamy cold frappe blended with matcha and laced with vanilla. Matcha Lattea is a steaming hot tea mixed with matcha and lightly flavored with vanilla for a sweet after taste. CCD says that consumers are always looking for new and varied tastes and experiences and the two new teas are designed to do just that. CCD’s first café opened in 1996 in Bangalore and is one of the city’s favorite venues among young consumers who like to relax, chat with friends and hold meetings here.
The company now also has outlets across India and in Austria and the Czech Republic. The two new tea-based beverages offer both a great taste profile and come with all the benefits of matcha, a healthy beverage option. The new teas are expected to appeal to both tea and coffee lovers alike. The two new teas are available at all CCD outlets across India priced between INRs 70 to INRs 100 ($1.60).
Learn more: www.cafecoffeeday.com